Eugene Cho

Please do not dress up for Halloween as blackface, brownface, or yellowface. Don’t be stupid.

Americans love Halloween. In fact, maybe it’s fair to say we go crazy about Halloween. How crazy?

Americans spend $350 million dollars/year on costumes…for our pets. Wow. [link]

In total, Americans spend between $6.9 billion dollars on all things Halloween: costumes, candy, and decoration (2015).

  • That 6.9 billion dollars includes 2 billion dollars for Halloween candy and 350 million dollars for pet Halloween costumes.
  • Yes, you read that correctly.  We are collectively going to spend 350 million dollars on Halloween costumes for our cats and dogs.
  • Overall, spending on Halloween has risen by more than 55 percent since 2005.  It just seems like Americans can’t get enough of this particular holiday.

More wowzers. And it’s no longer Americans…many in the global community are adopting the zanyness of Halloween.

So, as the average American consumer spends about $27 on costumes (as of 2012) and $79.03 on all things Halloween (2013), I thought it’s never too early to encourage folks to be careful how they dress up for Halloween…even if it’s “all in the spirit of fun.”

Listen, before you go crazy and call me crazy, a hater, a lunatic, an angry Asian man, or an angry Christian Asian pastor man…I like fun, too. I do. I really do. And while my social life is nearly zilch, I like fun parties but it’s all fun and games until someone shows up at a costume party or…err…at your front door trick-or-treating…in a borderline racist costume. Read the rest of this entry »

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