Eugene Cho

building bridges > burning bridges

Do yourself a favor and watch this. It’s 7:15 minutes long but well worth your time.

Such a substantive leadership lesson in itself by Bill Hybels as he explains why Howard Schultz withdrew his commitment as a speaker at the Willow Creek Leadership Summit (held on August 11-12). And furthermore, how he and Willow Creek are responding…

I was particularly convicted and stirred by these  leadership ideas:

Build rather than Burn Bridges

I’m not a huge Howard Schultz fan. Honestly, I’m sure he’s a swell guy but the whole Seattle Sonics fiasco has left me a little very bitter. I would have used the Read the rest of this entry »

Filed under: , , , , , ,

starbucks “de-brands” itself as your local cafe

photo from Seattle PI

By now, many folks know that Starbucks has chosen to experiment by “de-branding” themselves by opening up three “neighborhood” coffee & tea shops called 15th Avenue Coffee & Tea. Along with coffee and tea, these stores will also sell wine and beer. I have yet to visit one of these shops but intend to at some point to see what the fuss is about.

The question is: “Will it work?”

I was told my Starbucks employees that they’re goal is to entice people that don’t normally go to Starbucks. And while some may go, they should be smart enough to know that that folks that are reasons why folks don’t go to Starbucks.  De-Branding yourself isn’t going to change that, will it?

Will it? Good idea?

Here’s my take: Read the rest of this entry »

Filed under: , , , , ,

what if starbucks marketed like a church?

This video entitled What if Starbucks Marketed Like a Church? A Parable is making the rounds around blogosphere.  It was created to “help churches to truly understand the disconnection between how we do things and the people we’re trying to reach.”

Take a look. Thoughts?

My thoughts:  

  • Well made video.  Helps visualize some great points since it’s so easy for a church to grow disconnected in our insular world.  
  • As I’ve shared on a post entitled Soul of Starbucks, it’s a great company to work for but brutal to compete against. 
  • And interesting that this video was released about a week before Starbucks released news that their profits decreased 97% during their 4Q.  They’ve laid off over 1000 people this year and closed or in the process of closing 600 stores this year.   
  • And at least here in Seattle [headquarters of Starbucks], it doesn’t help that their CEO, Howard Schultz, currently ain’t the most popular people for selling off our NBA professional basketball team to someone who eventually moved it over to Oklahoma.
  • But something about this video freaks me out.  I know it’s a parable but do we really want to see Starbucks or a corporate giant as a good juxtaposition?

So, while there are lessons to be learned in this video, maybe there are other lessons to consider.  No? Read the rest of this entry »

Filed under: church, emerging church, religion,

starbucks barista donates organ to customer

“Umm, I’ll take a tall double shot non-fat hazelnut latte with a kidney, please.”

Read the rest of this entry »

Filed under: health, , ,

the soul of starbucks?

Yesterday, Starbucks was again in the local and national news because about 7100 of the national Starbucks stores were closed around 5.30pm so that their 135,000 employees could undergo about 3 hours of training for:

Part back-to-basics tutorial, part pep rally, the teach-in aimed to reacquaint baristas with the art of pulling the perfect shot of espresso and steaming milk to add a subtle hint of sweetness to a latte and give the velvety foam on top just the right thickness. [full article]

This is one of the many recent changes that have taken place at Starbucks since the return of Howard “I Sold out the Seattle Supersonics” Schultz.  There are too many to name but I’d love to hear what your thoughts are about these changes.  Read the rest of this entry »

Filed under: , , ,

stuff, connect, info

one day’s wages | video

My Instagram

The Western Wall in Old City of Jerusalem (aka The Wailing Wall) - from the Second Jewish Temple.

I'm hoping to share a few stories of people that I met (Jewish, Muslims, and Christians) in the Holy Land in the days to come. One of our Palestinian tour guides said to me, "You will leave with more questions...and that's a good thing." He was absolutely right. We want everything so nicely packaged but if we're honest, it's very rare in a broken, complex world...and I can't think of too many things more complex than the situation in Israel and Palestine.

While I certainly understand and resonate with Israel and its history and its need to protect itself from harm, one can't deny the history and existence of Palestine as well. 
Is peace possible? This was the focus of my trip to the Holy learn more about the conflict and those that are working towards peace. My friend, Scott (and other pastor), Mae (our guide) and I had the privilege of going to a Jewish synagogue this past Friday. We were then hosted by a local rabbi and his family for a Shabbat meal. It was marvelous. Incredible. Illuminating. Delicious. A true honor to be invited to his home with his wife and three children. To pray, learn, share, and ask questions. 
What I loved the most was the story of how Rabbi Daniel and his wife rented a bus to take 15 of their friends to the West Bank ... to see for themselves the impact of the wall and the Israeli policies. Some of their friends had never even entered the West Bank...don't personally know a Palestinian. It's impossible to work towards peace when we don't know anyone from the other side...when we don't understand the other side.

Thank you, Rabbi Daniel. Old Jerusalem. So many stories. So much history. The synagogue in Capernaum (Galilee) where Jesus began his public ministry. He taught with authority... Pray for your pastors and teachers...that they may teach with courage, conviction, humility, and ultimately, directing people to Christ - the Word made flesh.

Speaking of, so excited to be teaching at @Quest Church tomorrow. If you're in the Seattle area, join us. A glimpse of Jordan River where John baptized Jesus. "This is my Son, whom I love; with him I am well pleased." What amazes me most about this event is about...timing and patience. For Christ, it wasn't about "if" but about "when." In a world of supersonic pace,  impatience, quick results, hurry and now and NOW...Jesus waited for the Father's timing. He was patient and faithful. I need to learn that waiting on the Lord in itself isn't apathy but rather an act of faith. The town of Bethlehem and at the site of the cave (aka manger) of the birth of Christ.

One of the highlights was a class of Palestinian Muslims and Christian kids in a local public school singing a Christmas carol for us in Bethlehem...just across the Shepherd's Field. Galilee. Surreal to be at the mountainside where Jesus delivered "The Sermon on the Mount" ... aka The Beatitudes. Walking around praying for Paris, Beirut, Istanbul, Nigeria, Mali, Palestine/Israel... This verse is so particularly important in light of all the violence in the world. "Blessed are the peacemakers for they shall be called the children of God." - Matthew 5:9

my tweets



Blog Stats

  • 3,315,751 hits

Get every new post delivered to your Inbox.

Join 1,329 other followers