Eugene Cho

starbucks “de-brands” itself as your local cafe

photo from Seattle PI

By now, many folks know that Starbucks has chosen to experiment by “de-branding” themselves by opening up three “neighborhood” coffee & tea shops called 15th Avenue Coffee & Tea. Along with coffee and tea, these stores will also sell wine and beer. I have yet to visit one of these shops but intend to at some point to see what the fuss is about.

The question is: “Will it work?”

I was told my Starbucks employees that they’re goal is to entice people that don’t normally go to Starbucks. And while some may go, they should be smart enough to know that that folks that are reasons why folks don’t go to Starbucks.  De-Branding yourself isn’t going to change that, will it?

Will it? Good idea?

Here’s my take: Read the rest of this entry »

Filed under: , , , , ,

stuff, connect, info

one day’s wages | video

My Instagram

Umm, so Melbourne takes their street art/tagging/graffiti pretty seriously. Blocks after blocks. Another attempt to become the greatest amateur smartphone photographer. St. Paul's Anglican Church. #Melbourne #Australia #GalaxyNote4 Wow. St. Paul's Anglican Church in the heart of Melbourne. Was mesmerized by the juxtaposition of the church, skyline, and clouds. Also, diggin' the "Let's Fully Welcome Refugees" sign. Sydney Public Markets. Lovin' the overall vibe and the international diversity of the city. #australia What a joy to preach today at this beautiful inner city Anglican church in Sydney, Australia. Loved the liturgy and sacraments. ...And the Seahawks logo. :) Why, hello there Sydney. Nice to meet you.

my tweets

  • To our Ethiopian Christian brothers & sisters: You are in our prayers. We are so sorry. We grieve and mourn with you: nytimes.com/aponline/2015/… || 7 hours ago
  • Imagine the revolution if every Christ follower went to church wanting to bless someone and then left the church wanting to bless the world. || 8 hours ago
  • Umm, so Melbourne takes their street art/tagging/graffiti pretty seriously. Blocks after blocks. instagram.com/p/1pSM3-SWVi/ || 15 hours ago
  • Justice is not an accessory we put on & off. Justice reflects the character of God and thus, it must reflect the character of God's people. || 22 hours ago
  • About to preach in Australia. Pray that in proclaiming the Gospel, I may honor God, be discerning to the HS, & simply point people to Jesus. || 1 day ago
  • How do we engage so much suffering & injustice in the world? Begin with your heart and our minds & hands will follow. http://t.co/GF9EECUCz7 || 2 days ago
Follow

Get every new post delivered to your Inbox.

Join 1,195 other followers