Have you seen this commercial about a car called Venza (video below)?
I have no idea about the car. In fact, I’ve never even heard about this car from Toyota but I did see the commercial for the first time last night and laughed out loud or LOL or ROFLOL or whatever it is that people write nowadays.
Funny, biting, and surprisingly provocative because it directly or indirectly asks some probing questions about “our generation” and social media:
- Are we more connected?
- Are we more social?
- Are we more engaged in community?
Or even deeper yet…
Are we happier than our parents or our parents’ generation?
My parents aren’t on Twitter, Facebook, Google+, LinkedIn, and the last time I checked, they weren’t using MySpace. They don’t own a smartphone, an iPhone, 3D phone, iPad, Blackberry, but a dumbphone that just calls and answers. They don’t instragram, Foursquare, check-in, Gowherehuh, etc. And while they do use a laptop and email, they seem to do absolutely great connecting with friends without usage of the great and indispensable gifts of social media.
I don’t know if they’re happier but they certainly understand the importance of connectedness and community.
Minhee and I have been begging my parents (who reside in San Francisco) to move up to Seattle to live with us or live close to us. We love them. We want to be around them. We’d love their help with the kids. We want our kids to spend as much time with them as possible. We want to care for them as they age. And our list goes on and on why them moving to Seattle makes sense.
But they can’t make the decision to move because…well…their community are all in San Francisco.
It was news to me: Community matters as much to my parents as it does for us. In fact, I might contend that it may actually matter more since they don’t lean at all on the over-inflated experiences of feeling connected via social media.
“This is living…”
It’s difficult to quantify an answer to the question, “Are we happier?” but as great are the benefits and merits of social media, I do wonder if we – in our current generation – actually love telling the story of our stupendous lives via 140 characters, check-ins, facebook statuses, and other mediums more than being fully present in that moment.
I’m certainly been there. Done that.
My parents? They love telling stories, too. But I noticed it happens after the event. And with real people in the flesh around them. And over a meal or with food and drinks involved. And they don’t LOL…they actually laugh out loud.
What do you think?
Here’s the commercial: