Eugene Cho

bill gates’ last day, jerry seinfeld, and shoes

Two must see videos here.  The first is a hilarious video of Bill Gates shown at the CES earlier this year as part of his final keynote speech. If you haven’t heard, Billy is no longer a full-time employee at Microsoft.  The second is the first video of Microsoft’s new 300 million dollar advertising campaign featuring Bill and Jerry Seinfeld.

It’s easy to make fun of him because of the haircut, the nerdiness, the sweater, the Microsoft empire, etc. but the more I reflect on his legacy and particularly, his philantrophy and foundation, I’m simply amazed. I know many younger folks are drawn to Apple’s Steve Jobs but there’s something very appealing about Bill that grows on me.

Check out the video. He’s got some notable friends…with funny cameos by Spielberg, Bono, Jay-Z, Barack Obama, George Clooney, and many more.

So, what do you think of this new ad featuring Bill and Jerry?  Does it make sense?  Does it work?

Filed under: entertainment, technology, , ,

12 Responses

  1. James says:

    Seems like your classic Seinfeld episode. Everything about nothing.

  2. Michelle says:

    Don’t get it. Doesn’t make sense…Bill better not give up his day job but Jerry, as always, is brilliant even yadaing around about nothing…..

  3. Capt Ralph says:

    Would/could someone PLEASE explain that ad to me? I don’t usually ask for/need help but I have seen it several times and don’t know where to buy those shoes.

    (Look, if you don’t know me………………..I have a sense of humor, too. I know the ad is NOT about shoes, but I still don’t get it.)

  4. jas dye says:

    Capt Ralph:

    it’s an introductory ad, kind of a beginning of a wonderful friendship (like those wonderful superman and seinfeld ads).

    i thought the WSJ (or really the critics) are too harsh on it. the key is all in the last exchange, where jerry asks bill if computers will ever be soft and chewy like cake.

    in-no-va-tion.

  5. When I first saw the commercial I honest wondered what company it was for (Amex, a shoe company, something else). Using Seinfeld and that platinum joke mixes the message too much.

  6. eugenecho says:

    They’re not Mac commercials but I think they’re working. It doesn’t make sense because it’s the first of a series but how are they working?

    People are talking about it…
    That’s how I found out.

  7. justin says:

    hmmm…
    maybe i’m not in the target demographic or maybe it’s just not my type of humor, but i didn’t find it funny or engaging at all. what is the message they’re trying to communicate? bill gates is cheap? jerry seinfeld knows his shoes? i don’t think it succeeds in making the brand seem innovative or aspirational or reliable…

    plus the endtag took a designer all of 30 seconds to make.

  8. chenster22 says:

    it’s… overly long, and you just wait and wait for something funny to happen… yeah, i don’t get it.

  9. Leah says:

    I guess I’m in the minority here (and I had the benefit of knowing beforehand that it’s first of a series…) but I think it’s pretty funny. I love non-sequitors humor, though. Funniest part? All the people looking in the window and saying talking about the brand of the shoe instead of the fact that it’s BG and JS in there trying them on.

    And the whole idea of Bill Gates doing a little shorts-adjusting-rump-wiggle? I find that hilarious. I think because it IS so out of place.

  10. gar says:

    Funny stuff, but sadly… Apple ads > Microsoft ads.

    They better step their game up!

  11. batguano101 says:

    Confession-

    I thought everyone in the Seinfeld tv program was funny to various degrees except- Seinfeld.

    Are there others like me.

    Could this affect the 300 million ad campaign?

  12. Dave says:

    I loved the Shoe Circus ad. Of course, I have an entire blog dedicated to shoe-related trivia and humor.

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One Day’s Wages

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First day of our daughter's college years at this great school. We love you. We're so proud of you.We believe in you. Go Huskies. Go Dawgs. And also, beat Stanford this Friday. As I soaked in this breathtaking sunrise this morning above the clouds, I felt compelled to pray for so my places in America and around the world that are experiencing such pain, heartache, injustice, and violence. At times, it feels so overwhelming but in prayer, I was reminded of these words from John 16:33. As we keep striving, working, hoping, preaching, loving, truthtelling, reconciling, repenting, forgiving, dismantling, peacemaking, Kingdom building...may we fix our eyes on Christ: “I have told you these things, so that in me you may have peace. In this world you will have trouble. But take heart! I have overcome the world.” - John 16:33 Grateful for a very full weekend of ministry and preaching in Toronto, Canada (GTA). Such a privilege to partner with @worldvisioncan @wvcollective to advocate for the most vulnerable around the world. God is so gracious. A true honor to meet and encourage local pastors, lecture at Tyndale University & Seminary (photo), and preach at Richmond Hills Community Church, Compass Point Bible Church, and New City Church. Thank you, Lord, that you use broken and imperfect people like me to speak of Your love. Today, Minhee and I dropped off our eldest child at her college. We have been thinking and praying about this day for many years. On some days, we hoped it would never come. On other days, we couldn't wait for it to come. On some days, we prayed for time to stop and other days, we prayed with anticipation. 
After an entire summer of laughing it off, it hit us...hard...this week. Seeing all of her stuff laid out on the basement floor was the catalyst to a load of emotions.

After unloading the car and taking her stuff to her new home for this year and mindful that she might never live with us again; helping sort out her stuff, saying hello to her roommates...I wasn't sure what to do or say.

A flood of thoughts rushed my mind.

Is she ready?
Have we done enough?
Have we taught her enough? 
What if this? What if that?

And so we shared what we have shared with her the moment she began to understand words: "Remember who you are. Remember WHO you belong to. Remember what you're about. God loves you so much. Please hold God's Word and His promises close and dear to your heart. We love you so much and we are so proud of you." And with that, we said goodbye. Even if she may not be thousands of miles away, this is a new chapter for her and even for us. I kept it composed. Her roommate was staring at me. I didn't want to be that father. I have street cred to uphold. Another final hug. 
And I came home.
And I wept.
Forget my street cred.
I miss her. I love her.
She will always be my little baby.

I'm no parenting guru. I just laughed as I wrote that line. No, I'm stumbling and bumbling along but I'd love to share an ephiphany I learned not that long ago. Coming to this realization was incredibly painful but simultaneously, liberating. To be honest, it was the ultimate game-changer in my understanding as a parent seeking after the heart of God.

While there are many methods, tools, philosophies, and biblical principles to parenting, there is – in my opinion – only one purpose or destination.

Our purpose as parents is to eventually…release them. Send forth. For His glory. Met a friend and fellow pastor who I haven't seen in over 20 years. In him, I saw a glimpse of my future. While only 10 years older, his kids are married and he's now a grandfather of 3. His love for his wife and family were so evident and his passion for the Gospel has not wavered. It was so good to see someone a bit older still passionately serving the Lord with such joy and faithfulness. Lord, help me to keep running the race for your Glory. Happy wife.
Happy life. - Eugenius 3:16

I still remember that time, many years ago, when Minhee was pregnant with our first child. She had left her family and friends in Korea just two years before. Her morning sickness was horrible and when she finally had an appetite, she craved her favorite Korean food from certain restaurants in her neighborhood in Seoul, Korea. I had no way of getting that food from those restaurants so I actually said, "How about a Whopper? Big Mac?" Sorry honey. Eat away. You deserve it.

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