Eugene Cho

video introduction to fight global poverty

We know that global poverty exists. We also know that it will always exists on some level but it doesn’t mean that it gives us a free pass to do nothing.  Apathy is the enemy.  Our vision for the soon to be made public organization focused on fighting global poverty seeks to invite and inspire the global community to join the fight against global poverty by creating a viral, grassroots, and global movement.

The video is a glimpse of what we’re envisioning and created for folks that don’t know who and what we’re hoping to do.  Let us know what you think of the video.  [Much gratitude to Mr. Roboto for helping put this video together]. 

We continue to get our share of criticism for going public with our decision and that’s understandeable.  We’re simply asking for a chance to share our story and vision to those who have ears and hearts to hear.  Nevertheless, I was very encouraged by this note that someone left on the wall of our Facebook Group:

those who have a sincere desire to help the poor can either give quietly & safely OR loudly & dangerously. it’s when we do that latter that we open ourselves to critique and attacks on our personal character & motives.

however, as clearly explained herein, the impact of giving publicly in this case has the potential to be GREATER, as it may motivate others to follow in suit in a similar way (for one).

As I shared before, Minhee and I are half way through our physical lives.  We are pushing the 40 year mark of our lives.  Several years after Minhee and I croak and die, no one will know who we are.  No one will care and neither do we.  But while we spend the remainder of our days on this earth, we want to do our part to help change the world


  1. If you are interested in making a donation to help SEED the vision, contact me. Our goal is to raise an additional minimum of $66,000 to help launch the organization.  We’re asking for folks to consider giving $250, $500, $1000, $5000, and what the heck, anything helps. As you know, we’ve committed $100,000 to get this started. You can click here to read more.
  2. Join this FACEBOOK GROUP.  And then invite 10 strategic people that can help spread the word.  Finally, SHARE the group on Your Profile or Posted Items.
  3. Join our list of volunteers.  Email dcruzin[at]
  4. Forward this post to people who may be interested or link this post to your blog.
  5. If this is up your alley, please keep us in PRAYER.

Our vision cannot eradicate poverty. But our simple hope is to be moved and move others into action because while we can’t save the world, we can help one child, one family, one village… We can make a difference. This is what Minhee and I dream and pray about:

We want to raise funds by creating a global movement of simple generosity.  Raise awareness and connect people to stories around the world.  Raise funds.  Distribute those funds.

We believe that many local indigenous men and women [and ex-pats] are already on the ground doing amazing things to fight global poverty and restore human dignity.  Many of them are orgs and movements you have NEVER heard of.  But nevertheless, they are doing beautiful things. They have history.  They have credibility.  They have respectability.

We want to go to these small organizations all around the world that are working in the areas that UNICEF have long considered key factors in fighting global poverty and we want to ask them a very simple question:

“How can we help you?”

That question is not intended to sound like arrogant Westerners but to simply say: ”You are doing great work.  How can we support what you are doing?  How can we help?”


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Filed under: family, religion,

24 Responses

  1. Beth says:


    I commend you for your pereverance in putting the focus on global poverty. You are putting yourself in the way of criticism but like you said, it’s okay when it’s something you care about. Keep going!

  2. P.E says:

    Will you be incorporating youth, to empower/inspire them to join this fight?

  3. “We continue to get our share of criticism for going public with our decision and that’s understandeable.”

    What would they criticize you about? Your vision seems pretty laudable to me. A worthwhile to attempt that will no doubt help many people.

  4. david says:

    oops, i put P.E as my name, when i thought i was writing to P.E. [pastor eugene] lol

  5. Speaking of which, my wife and I had a plan of our own- on a much smaller scale though.

  6. […] the video below. Go to Eugene’s blog and read more about his passion to battle the oppressor, poverty. Join their facebook group here. […]

  7. Van says:

    I got here via your facebook group. The video is cool. Puts a face to a random group. Like others, I commend you for putting your passion into action. Good luck.

  8. eugenecho says:

    @totaltransformation: criticism has surrounded something like “just do it quietly and not make a big deal” and “why another organization?”

    @david: we hope so but we’ll see if it catches on somehow.

  9. david says:


    Thanks for your response. I think there’s a great opportunity for a passionate response there… The youth just need direction/framework to be involved.

    I’d love to help out.

  10. eugenecho says:

    @david: i’ll send you some info. check it out and let me know what you think. i’m not sure if you’ve checked out the facebook group at all but it’s pretty interesting the intensity of some of the high school students in their views/comments about how to fight global poverty.

  11. Phil says:

    Eugene, this is great. I have spread the word to people through facebook and my blog
    Also, I am speaking at a YWAM event this week in Vancouver Canada eh! and will be pointing people your way. I am always wondering what we can do more, and this is one more thing. The theme this summer for our YWAM groups is Do Justice, but it could also be do something.

  12. katey says:

    Ezra gave an applause after watching this. i think that means he likes what you are doing. thank you for your vision.

  13. david says:

    cool. send it my way, i’d love to synch with you upon your return from the motherland.

  14. a sister in Christ says:

    You wrote: We continue to get our share of criticism for going public with our decision.

    My heart hurt when I read this. But this is reality: There will always be criticism when it comes to money and giving. Simply because money is so important to us.

    I forgot who said this, but it got stuck in my mind: Our wallet is the last thing that is getting converted.

    When the Pharisee criticized the sinful woman, who gave her BEST to Jesus, Jesus is the One who defended her. He is talking about love. He got right to the point because HE IS ABLE TO LOOK INTO OUR HEARTS!

    If your motive in going public with your giving was LOVE for JESUS (and I believe it was!), then you have done the right thing. (The sinful woman also was doing her giving in semi-public and challenged millions, including me!)

    Of course, you are not perfect. None of us is. Jesus did not mean for us to be perfect, but blameless. And blameless you are if your motive was right before God!

  15. Holly says:

    Hey Eugene – I’m super inspired by your vision and concern for poverty. It is so encouraging to see the local church step up and do their part in the fight against global poverty. I hope this doesn’t come across as criticism, but I’m wondering: How is your organization different from others who are doing very similar work? Blood Water Mission? World Vision? CARE? Compassion? Concern? Mercy Corps? There are hundred of non-profits, Christian and secular, working to address and alleviate poverty.

    Additionally, I feel very strongly that money is not our only resource. We must do what we can to be proper stewards of our finances and your efforts/the movement of the spirit in forming this organization is a significant contribution to the conversation around stewardship. I also believe that we so many resources beyond money – education, time, food, citizenship in the United States, a voice in a country whose policies often hurt the poor more than help them. I hope that you will consider ways to incorporate teaching/preaching/awareness about being good stewards of ALL our resources, not just finances.

    Finally, I feel that it is important to know where my money is going when I contribute to an organization. I hope you’ll consider highlighting the types of projects you fund, stories of the impact of just $1 on the developing world. There is a huge movement out there already – Micah Challenge, ONE Campaign, Bread for the World, relief and development groups throughout the world. I’m glad that you are joining/contributing and partnering with it.

  16. eugenecho says:


    tha’ts a great question. how are we different and why start another organization? i don’t receive it as a criticism but rather, a constructive question. i’d be asking the same question.

    to the first question about how we’re different, i’d say:

    “not really. our end purpose is the same, isn’t it. we’re all trying to do our part, play our role, be a voice, be an advocate…towards the fight against the evil and injustice of poverty. so, in that end, i’d be honest and say we’re not different.”

    then, why start another organization?

    “i have a feeling the orgs you mentioned and the thousands of orgs that are out there were once asked that very same question. i’m super glad they decided to move forward to give birth and life to their orgs. the complexities of poverty are so wide, deep, and massive that we need as many orgs [provided they are growing in efficiency and transparency] to engage this fight. that’s my personal philosophy. i’m not suggesting every single person start their own org but provided there’s depth, substance, vision, mission, and sustainability…

    while the end purpose is the same, i do believe our process is unique and different as we seek to engage anyone and everyone to be involved in some capacity. i get frustrated sometimes that “philantropy” seems to reserved for the rock stars, hollywood a-list, or millionaires, and i just want to invite the average joe cho schmoe to get involved…like minhee and myself.

    lastly, we are starting this because we feel called.”

  17. eugenecho says:

    @phil: thanks so much for the advocacy and support.

    @katey: yay! now that we have ezra’s support, there’s no stopping this movement.

  18. Michelle says:

    Ignore the criticism. It sounds like you are going in the right direction……

    Keep praying……..

    You need to give your organization a NAME so people can associate a name with it! This is VERY IMPORTANT. You are going a great job getting people information on your blog and facebook and have an opportunity to get the word out but you need name association at this point……(Not criticizing, trying to help!)🙂

  19. eugenecho says:


    thanks for the advice and feedback.

    we have a name for the organization but aren’t ready to release it yet. we’re still waiting for our 501c3 issuance from the IRS. once that’s released, it’ll hopefully spread like wildfire.

  20. […] Eugene Cho continues the good work on their organization fighting global poverty.  These continue to challenge me in an area that I think God has been challenging me for some time. […]

  21. […] resting and enjoying my time with family and friends.  But the “side” work for the poverty organization has been much more difficult than I anticipated.  It doesn’t help that the weather here in […]

  22. […] for Global Poverty 9 07 2008 Eugene Cho has been starting up another new organization (he already has Quest and QCafe under his belt) – […]

  23. Elijah Grindstaff says:

    Hey Eugene, I love reading up on what you are doing…

    I wanted you shoot you a web site for an organization I worked with in N. Ireland

    It’s called Christina Aid (they are not strictly a christian org) They are a UK company that do exactly what you are looking to do. It would be a good group to check and talk with. They raise money, help fund smaller organizations all over the world, and they provide awareness all over Europe. THey are not in the US at all…

    The company started long ago when the Protistents and Catholic churches wanted to put money towards world poverty and disasters. Eventually the company went private and was not run by the churches and now the money that is donated from all over and the church funds are less then 50% of the donated money.

    It is a really amazing company and I think you would be encouraged by what they are doing!

    All the best,


  24. […] Fighting Poverty: Loudly | Wisely | Prayerfully | Strategically | Video Introduction […]

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One Day’s Wages

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It appears I brought a little Seattle to the NYC. Drizzle fest. 24 hour gathering with a small group of leaders from around the country. Learning. Listening. Asking hard questions. Head exploding. Heart trying to have hope. As I soaked in this breathtaking sunrise this morning above the clouds, I felt compelled to pray for so my places in America and around the world that are experiencing such pain, heartache, injustice, and violence. At times, it feels so overwhelming but in prayer, I was reminded of these words from John 16:33. As we keep striving, working, hoping, preaching, loving, truthtelling, reconciling, repenting, forgiving, dismantling, peacemaking, Kingdom building...may we fix our eyes on Christ: “I have told you these things, so that in me you may have peace. In this world you will have trouble. But take heart! I have overcome the world.” - John 16:33 Grateful for a very full weekend of ministry and preaching in Toronto, Canada (GTA). Such a privilege to partner with @worldvisioncan @wvcollective to advocate for the most vulnerable around the world. God is so gracious. A true honor to meet and encourage local pastors, lecture at Tyndale University & Seminary (photo), and preach at Richmond Hills Community Church, Compass Point Bible Church, and New City Church. Thank you, Lord, that you use broken and imperfect people like me to speak of Your love. Today, Minhee and I dropped off our eldest child at her college. We have been thinking and praying about this day for many years. On some days, we hoped it would never come. On other days, we couldn't wait for it to come. On some days, we prayed for time to stop and other days, we prayed with anticipation. 
After an entire summer of laughing it off, it hit us...hard...this week. Seeing all of her stuff laid out on the basement floor was the catalyst to a load of emotions.

After unloading the car and taking her stuff to her new home for this year and mindful that she might never live with us again; helping sort out her stuff, saying hello to her roommates...I wasn't sure what to do or say.

A flood of thoughts rushed my mind.

Is she ready?
Have we done enough?
Have we taught her enough? 
What if this? What if that?

And so we shared what we have shared with her the moment she began to understand words: "Remember who you are. Remember WHO you belong to. Remember what you're about. God loves you so much. Please hold God's Word and His promises close and dear to your heart. We love you so much and we are so proud of you." And with that, we said goodbye. Even if she may not be thousands of miles away, this is a new chapter for her and even for us. I kept it composed. Her roommate was staring at me. I didn't want to be that father. I have street cred to uphold. Another final hug. 
And I came home.
And I wept.
Forget my street cred.
I miss her. I love her.
She will always be my little baby.

I'm no parenting guru. I just laughed as I wrote that line. No, I'm stumbling and bumbling along but I'd love to share an ephiphany I learned not that long ago. Coming to this realization was incredibly painful but simultaneously, liberating. To be honest, it was the ultimate game-changer in my understanding as a parent seeking after the heart of God.

While there are many methods, tools, philosophies, and biblical principles to parenting, there is – in my opinion – only one purpose or destination.

Our purpose as parents is to eventually…release them. Send forth. For His glory. Met a friend and fellow pastor who I haven't seen in over 20 years. In him, I saw a glimpse of my future. While only 10 years older, his kids are married and he's now a grandfather of 3. His love for his wife and family were so evident and his passion for the Gospel has not wavered. It was so good to see someone a bit older still passionately serving the Lord with such joy and faithfulness. Lord, help me to keep running the race for your Glory. Happy wife.
Happy life. - Eugenius 3:16

I still remember that time, many years ago, when Minhee was pregnant with our first child. She had left her family and friends in Korea just two years before. Her morning sickness was horrible and when she finally had an appetite, she craved her favorite Korean food from certain restaurants in her neighborhood in Seoul, Korea. I had no way of getting that food from those restaurants so I actually said, "How about a Whopper? Big Mac?" Sorry honey. Eat away. You deserve it.

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