We’re in the process of redesigning a new banner for the Q Cafe for the huge side wall of the Warehouse and we need your feedback about the designs below! We’re very excited about the initial responses we’ve been getting from folks to the changes in the cafe but after five years, there are many who still don’t quite know who we are. Here’s an example of what I’m talking about:
We both wondered what the Q was when it first showed up. It didn’t look like a regular cafe. Was it part of a church? Would we be beset by evangelists if we dared to stop in for coffee? Was it a place to stop in for coffee, or was it something else? Was it like a VFW hall, a gathering place for a specific group of people that happened to serve beer (coffee)? Its warehouse size was cuing that it was something other than a cafe. Whatever it was, neither of us felt compelled to stop and check it out. A place needs to be clear about what it is to inspire “triers”.Thinking about what it is, what do you say it is? There should be a one-sentence answer.
So, here are are our possible banners thanks to the work of Angela and Hage Creative Design with our simple one sentence answer. Note that the sizes of the banners will be 180 x 40 = huge.
What do you think about the sentence description? Is it simple but clear enough?
What do you think about the general banner design? What changes would you propose? Which of those 3 would you choose? [Note: the exterior cafe/warehouse color is blue]